Archive for June, 2012

MVP Minimum Viable Product

Tuesday, June 19th, 2012

Most Valuable Player? That’s what I originally thought, but in the start-up space, it means “Minimum Viable Product”. The LEAST you can do, to get your product to market.

The concept behind MVP is to test and collect data as soon as possible, saving time and resources. To construct a MVP, what you need to do is dream up your product, and the trim the hell out of it. You have an apple? Give me the core. You have an apple core? Give me the seeds!

The reason why you want a MVP, most likely, is for data collection and idea demonstration purposes. Often times, people have an easier time understanding your product if they can see it, or interact with it. Out of the two, interaction is often the best. We can try to explain things in all sorts of ways, using all different types of lingo, but the minute one interacts with the product, they’ll know in their own words what it does.

After your MVP is released and has fulfilled it’s role, and if the fates have decided in your favor, then you go ahead and tack back on all the things you’ve trimmed one layer at a time, until your dream comes to fruition.

That’s what MVP is all about apple seeds and fruition.